http://www.aaronlammer.com Aaron Lammer Thu, 30 Jun 2011 18:28:57 +0000 http://www.aaronlammer.com en http://aaronlammer.com/Shipley-Halmos http://aaronlammer.com/following/aaronlammer.com/Shipley-Halmos Thu, 30 Jun 2011 18:28:57 +0000 Aaron Lammer 1667530 Website and e-commerce store for NYC fashion label Shipley & Halmos. <img src="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.24.28 PM_700.png" border="0" width="700" height="458" width_o="835" height_o="547" src_o="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.24.28 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.24.16 PM_700.png" border="0" width="700" height="457" width_o="853" height_o="557" src_o="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.24.16 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.25.10 PM.png" border="0" width="494" height="506" width_o="494" height_o="506" src_o="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.25.10 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.25.01 PM_700.png" border="0" width="700" height="548" width_o="756" height_o="592" src_o="http://payload.cargocollective.com/1/0/8861/1667530/Screen shot 2011-06-30 at 2.25.01 PM_o.png" align="left" /> http://aaronlammer.com/SportsFeat http://aaronlammer.com/following/aaronlammer.com/SportsFeat Thu, 30 Jun 2011 18:21:28 +0000 Aaron Lammer 1667409 Founding editor of sportswriting aggregator sportsfeat.com "The best sportswriting, handpicked." <img src="http://payload.cargocollective.com/1/0/8861/1667409/Screen shot 2011-06-30 at 2.08.17 PM_700.png" border="0" width="700" height="391" width_o="1021" height_o="571" src_o="http://payload.cargocollective.com/1/0/8861/1667409/Screen shot 2011-06-30 at 2.08.17 PM_o.png" align="left" /> http://aaronlammer.com/alexwaxman-com http://aaronlammer.com/following/aaronlammer.com/alexwaxman-com Thu, 30 Jun 2011 17:57:11 +0000 Aaron Lammer 91009 Project: Portfolio website for copywriter/designer Alex Waxman. alexwaxman.com <img src="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 11.47.09 AM.png" border="0" width="670" height="532" width_o="872" height_o="693" src_o="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 11.47.09 AM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 12.42.45 PM.png" border="0" width="670" height="611" width_o="900" height_o="821" src_o="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 12.42.45 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 11.47.37 AM.png" border="0" width="670" height="529" width_o="890" height_o="704" src_o="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 11.47.37 AM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 12.43.35 PM.png" border="0" width="670" height="513" width_o="969" height_o="743" src_o="http://payload.cargocollective.com/1/0/8861/91009/Screen shot 2009-09-23 at 12.43.35 PM_o.png" align="left" /> http://aaronlammer.com/longform-org http://aaronlammer.com/following/aaronlammer.com/longform-org Wed, 28 Apr 2010 18:37:29 +0000 Aaron Lammer 349766 Co-founding editor of longform.org. Designed site (WP backend). Press from: Slate, Kottke.org. <img src="http://payload.cargocollective.com/1/0/8861/349766/Screen shot 2011-06-30 at 1.53.39 PM_700.png" border="0" width="700" height="441" width_o="913" height_o="576" src_o="http://payload.cargocollective.com/1/0/8861/349766/Screen shot 2011-06-30 at 1.53.39 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/349766/Screen shot 2011-06-30 at 1.54.51 PM_700.png" border="0" width="700" height="472" width_o="889" height_o="600" src_o="http://payload.cargocollective.com/1/0/8861/349766/Screen shot 2011-06-30 at 1.54.51 PM_o.png" align="left" /> http://aaronlammer.com/Unlike-LLC http://aaronlammer.com/following/aaronlammer.com/Unlike-LLC Wed, 30 Sep 2009 14:03:53 +0000 Aaron Lammer 98235 Project: Editor-at-Large for Berlin-based mobile travel guide company Unlike. (Copywriting, editing, UI input) unlike.net <img src="http://payload.cargocollective.com/1/0/8861/98235/Screen shot 2009-09-30 at 9.53.29 AM_700.png" border="0" width="700" height="388" width_o="912" height_o="506" src_o="http://payload.cargocollective.com/1/0/8861/98235/Screen shot 2009-09-30 at 9.53.29 AM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/98235/unlike3.jpg" border="0" width="250" height="552" width_o="250" height_o="552" src_o="http://payload.cargocollective.com/1/0/8861/98235/unlike3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/98235/unlike2.jpg" border="0" width="250" height="552" width_o="250" height_o="552" src_o="http://payload.cargocollective.com/1/0/8861/98235/unlike2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/98235/unlike1.jpg" border="0" width="250" height="552" width_o="250" height_o="552" src_o="http://payload.cargocollective.com/1/0/8861/98235/unlike1_o.jpg" align="left" /> http://aaronlammer.com/Canarium-Books http://aaronlammer.com/following/aaronlammer.com/Canarium-Books Wed, 23 Sep 2009 20:47:40 +0000 Aaron Lammer 91286 Project: Simple web site for poetry press Canarium Books. canariumbooks.org <img src="http://payload.cargocollective.com/1/0/8861/91286/Screen shot 2009-11-12 at 9.58.47 AM_700.png" border="0" width="700" height="572" width_o="736" height_o="602" src_o="http://payload.cargocollective.com/1/0/8861/91286/Screen shot 2009-11-12 at 9.58.47 AM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/91286/Screen shot 2009-11-12 at 9.59.24 AM_700.png" border="0" width="700" height="570" width_o="737" height_o="601" src_o="http://payload.cargocollective.com/1/0/8861/91286/Screen shot 2009-11-12 at 9.59.24 AM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/91286/Screen shot 2009-11-12 at 9.58.33 AM_700.png" border="0" width="700" height="579" width_o="735" height_o="608" src_o="http://payload.cargocollective.com/1/0/8861/91286/Screen shot 2009-11-12 at 9.58.33 AM_o.png" align="left" /> http://aaronlammer.com/Francis-and-the-Lights http://aaronlammer.com/following/aaronlammer.com/Francis-and-the-Lights Wed, 23 Sep 2009 20:37:44 +0000 Aaron Lammer 91269 Project: Band web site with info, streaming audio, tumblr blog, twitter feeds. francisandthelights.com <img src="http://payload.cargocollective.com/1/0/8861/91269/Screen shot 2009-09-23 at 4.25.21 PM.png" border="0" width="670" height="445" width_o="983" height_o="653" src_o="http://payload.cargocollective.com/1/0/8861/91269/Screen shot 2009-09-23 at 4.25.21 PM_o.png" align="left" /> Store. <img src="http://payload.cargocollective.com/1/0/8861/91269/webstore_700.jpg" border="0" width="700" height="252" width_o="800" height_o="289" src_o="http://payload.cargocollective.com/1/0/8861/91269/webstore_o.jpg" align="left" /> Live twitter feed. <img src="http://payload.cargocollective.com/1/0/8861/91269/Screen shot 2009-09-30 at 9.40.43 AM.png" border="0" width="521" height="101" width_o="521" height_o="101" src_o="http://payload.cargocollective.com/1/0/8861/91269/Screen shot 2009-09-30 at 9.40.43 AM_o.png" align="left" /> Packaging design, illustration: LIME/WYN 7" single. http://aaronlammer.com/Book-Press-Releases http://aaronlammer.com/following/aaronlammer.com/Book-Press-Releases Wed, 23 Sep 2009 20:10:26 +0000 Aaron Lammer 91241 Project: Press release for Wayne Biddle's Dark Side of the Moon <img src="http://payload.cargocollective.com/1/0/8861/91241/DarkSideofMoon.jpg" border="0" width="66" height="100" width_o="66" height_o="100" src_o="http://payload.cargocollective.com/1/0/8861/91241/DarkSideofMoon_o.jpg" align="left" /> During the closing months of WWII, Wernher von Braun’s younger brother Magnus bicycled into a ski resort town along the German-Austrian border and told an American soldier in English “We want to see Ike.” In a handful of short years, Wernher von Braun would be transformed from a calculating weapons developer behind the Nazi’s prized V-2 rocket to an American celebrity promoting the wonders of the space age on TV alongside Walt Disney. His closeness to some of the twentieth century’s most despicable and wondrous achievements was unparalleled, but who was Wernher von Braun? Wayne Biddle’s DARK SIDE OF THE MOON: Wernher von Braun, the Third Reich, and the Space Race [W. W. Norton & Company, Inc.; September, 2009; $26.95 hardcover] is a provocative and groundbreaking deconstruction of the von Braun myth. Peddled to the American public as an innocent dreamer with an inbred passion for space travel, von Braun was in fact a calculating opportunist who rode the rising Nazi Party’s fetish for what Thomas Mann called “highly technological modernism” to dizzying heights of power at a strikingly young age. The narrative of von Braun’s life from the ruins of Weimar Republic through the rise of the Third Reich and on to the desolate proving grounds of the American Southwest is a study in the interplay of ideology, power, and science. A privileged son of a Prussian aristocrat, at 20 von Braun fell in with a ragtag band of rocketry promoters. That the self-proclaimed Raketenflugplatz defined it’s ambitions more in the language of utopian science fiction than hard scientific method mattered little to von Braun; within a few years he had shed most of his early peers in order to work for the German Army. As the Army expanded in defiance of the Versailles Treaty, the still not yet thirty von Braun would gain access to nearly limitless resources for use in his research facilities at Peenemünde and later in the underground factory of Mittelbau-Dora, where slave laborers built V-2 rockets and died in staggering numbers. Biddle cuts through the veil of military secrecy to interrogate and frequently refute von Braun’s post-war account of his years as a Nazi Party and eventual SS member, untangling his interactions with Hitler and Goebbels to paint a picture of an active if blinkered participant in the German war machine. While von Braun would claim to the end that his intention was always to make a rocket for travel to the stars, DARK SIDE OF THE MOON conclusively argues that the von Braun and his team were not “space travel enthusiasts” but “ideologically branded weapons-builders” fully aware of the atrocities taking place in their midst. Wernher von Braun’s guidance of U.S. space project through its ‘golden years’ was as logical as it was unsettling. When Americans finally walked on the moon ahead of their Russian counterparts, von Braun was sealed for all time in his role as the “prophet of the Space Age.” Biddle raises haunting questions about the culture of the Cold War, the shared values of technology in totalitarian and democratic societies, and the imperatives of material progress. As much as anyone who lived in his century, von Braun represented the unholy alliance between personal ethics, groundbreaking science, and nationalist ideology that would forever alter the world. Project: Press release for Allan Barra's The Last Coach <img src="http://payload.cargocollective.com/1/0/8861/91241/0393059820.01._SCLZZZZZZZ_.jpg" border="0" width="66" height="100" width_o="66" height_o="100" src_o="http://payload.cargocollective.com/1/0/8861/91241/0393059820.01._SCLZZZZZZZ__o.jpg" align="left" /> In his explosive new biography The Last Coach [W. W. Norton & Company, Inc.; September 6, 2005; $26.95 cloth], noted sportswriter Allen Barra tackles the life of college football’s greatest coach, Paul “Bear” Bryant. Bryant was the legendary leader of Maryland, Kentucky, Texas A&M, and most memorably Alabama Crimson Tide squads that included some widely acknowledged as the finest of the century. He came to prominence during the golden era of college football when Saturday game days were treated like religious events in the South and regional rivalries took on mythical significance. Bryant was born in 1913 in tiny Moro Bottom, Arkansas, the eleventh of thirteen children, and came of age amid the desperate years of the Great Depression. He accepted a dare to wrestle a bear for a dollar at a traveling carnival and it won him a nickname for life, though he never received the dollar. Despite a penchant for brawling and the disapproval of his mother, Bryant earned a ticket out of Moro Bottom to play college football at Alabama never looked back. He would return an icon of Southern sports and a favorite son. After wrapping up a college playing career that included a 1934 Rose Bowl championship, Bryant accepted an assistant coaching position. When the second World War broke out Bryant enlisted immediately in the Navy, and after a tour of duty in North Africa he found himself stationed in North Carolina where, never one to waste to time, he began coaching the base football team. When he was offered a head coaching job at Maryland, he brought along some of his best players from the base, and began a long and storied history of brilliant, inventive, if sometimes ethically questionable recruiting. Bryant’s first season with Texas A&M was the basis for Jim Dent’s New York Times bestselling The Junction Boys. Barra expertly debunks some of the mythology surrounding Bryant’s intense training camp in the desert that inspired nearly two-thirds of his players to quit before the season even began. In doing so, Barra uncovers the complexity of Bryant’s character and fully examines the values that transcended football and drove his life; loyalty, discipline, and hard work. Barra also considers the contradictions that defined Bryant. He repeatedly refused the lure of pro coaching in the glitzy NFL, but was instrumental, largely through the power of his own personality, in transforming college football from a sleepy local pastime to a fanatically followed national phenomenon. He preached the importance of education to his players, often citing learning not football as their real opportunity, but one threatened to “fix” a teacher who dared to fail one of his stars. He maintained a public friendship with Alabama governor George Wallace, but continually undermined his segregationist policies, ultimately forcing a groundbreaking game against USC in Birmingham that led to the integration of football at the University of Alabama. In a game where men are often remembered for their brutality or agility, Bryant will forever be known as a genius. He revolutionized the game, particularly the role of the quarterback, to such an extent that our modern conception of football would be impossible without him. Along the way, he led the Crimson Tide to an unequaled six national championships, shattered nearly every college coaching record including career victories, and coached the likes of Joe Namath and George Blanda. When he died in 1983, an estimated quarter of a million mourners, including many of the greatest living coaches and players, lined the fifty-five mile stretch between Birmingham and Tuscaloosa to pay their respects. Southern California’s coach, John McKay, said “It was like a presidential funeral procession.” Project: Press release for the 10th anniversary edition of Chuck Palahniuk's Fight Club <img src="http://payload.cargocollective.com/1/0/8861/91241/fight-club.jpg" border="0" width="66" height="100" width_o="66" height_o="100" src_o="http://payload.cargocollective.com/1/0/8861/91241/fight-club_o.jpg" align="left" /> Nearly ten years after they first published Fight Club, W.W. Norton is releasing a new paperback edition with an afterword by Chuck Palahni uk. Time has not softened the impact of Palahniuk’s vision, nor dulled the controversy it created. What is Fight Club? A romance trapped in a horror movie? A treatise on modern men? An elegy for violence? A letter to absent fathers? A farce about soap? In the afterword, Chuck Palahniuk looks back on the time he spent writing the book while working as a diesel mechanic. Palahniuk modeled many of the characters on his friends and finished the book in three months, jotting down paragraphs while at work under big-rigs. Since then, Fight Club has become a phenomenon in the classic sense of the word. Real fight clubs have appeared around the world. Reporters have demanded that Chuck Palahniuk help them infiltrate them. Hollywood sex symbols have relieved themselves in bowls of soup on fifty foot screens. Young men have legally changed their names to Tyler Durden. Avery printer label packages have been printed with the sample label bearing the name Tyler Durden and an address familiar to those who’ve read the novel. Chuck Palahniuk has gone on to write eight hugely successful books. Despite persistent media attention, Fight Club remains an enigmatic and startling work. Some know it only as a film, others as Club de Combate or Borilacki Klub. One of the most talked about books of the nineties remains talked about, interpreted, screened, performed without license, debated on the internet, and generally dissected and re-imagined by each successive wave of readers who encounter it around the world. http://aaronlammer.com/Book-Flap-Copy http://aaronlammer.com/following/aaronlammer.com/Book-Flap-Copy Wed, 23 Sep 2009 19:53:40 +0000 Aaron Lammer 91230 Project: Flap copy for Michael Ruhlman and Brian Polcyn's Charcuterie <img src="http://payload.cargocollective.com/1/0/8861/91230/charcuterie_lg.jpg" border="0" width="79" height="100" width_o="79" height_o="100" src_o="http://payload.cargocollective.com/1/0/8861/91230/charcuterie_lg_o.jpg" align="left" /> At his first taste of duck confit a decade ago, food writer Michael Ruhlman felt himself inspired by a new passion. He was permanently hooked by the amazing taste of duck that been salted for hours then poached gently in its own fat and finally submerged in that fat and left to “ripen.” He began to explore the technique, and as his enthusiasm grew, he asked a chef friend, a teacher and an expert in the ways of preservation why now, given that we can “preserve” food in a fridge or freezer or in a Cryovack, why was confit, why was charcuterie – a culinary specialty largely defined by preservation methods – still relevant? The chef looked it him as if he were an idiot and said, “Taste, of course.” Derived from the French words flesh (chair) and cooked (cuit), the term charcuterie designated shops in 15th century France that sold products made from pork. As Ruhlman’s fascination with confit flowered, he connected with Brian Polcyn, an artisan chef from the Midwest, owner of Five Lakes Grill near Detroit and a butchery instructor as well. Polcyn had been surrounded by charcuterie his whole life. “My Polish grandma made Kielbasa every Christmas and Easter,” he told Ruhlman. An expert butcher, skilled with a smoker, and a walking dictionary of charcuterie recipes classic and modern, Polcyn had become a true master of the art of charcuterie. In Charcuterie, he and Michael have created the only comprehensive book on the subject, thereby filling an enormous gap in our understanding of cooking. They have included all the classic charcuterie recipes –duck confit, sausages, prosciutto, pancetta, pate de campagne, knackwurst, and many more. They have also expanded traditional concepts by offering contemporary recipes such as hot and cold smoked salmon, foie gras and sweetbread sausage, and grilled vegetable terrine. No longer the domain of elite chefs, Charcuterie gives the modern beginner cook recipes such as Maryland crab, scallop, and saffron terrine, Da Bomb breakfast sausage (no casing required), herb-brined smoked turkey breast, and spicy smoked almonds. Charcuterie is thoroughly and instructively illustrated with more than 75 detailed line drawings that guide the reader through techniques such as making sausage and pate and display the equipment and cuts of meat or fish used in the recipes. From the foremost authority on Mexican cooking, a collection of tradition-packed Mexican dishes, easy enough for every day. Project: Flap copy for Rick Bayless' Mexican Everyday <img src="http://payload.cargocollective.com/1/0/8861/91230/mexican_everyday.jpg" border="0" width="80" height="100" width_o="80" height_o="100" src_o="http://payload.cargocollective.com/1/0/8861/91230/mexican_everyday_o.jpg" align="left" /> In his previous books, Rick Bayless transformed America’s understanding of Mexican cuisine, introducing authentic dishes and cooking methods as he walked readers through Mexican markets and street stalls. As much as Rick loves the bold flavors of Mexican Food, he understands that preparing many Mexican specialties requires more time than most of us have today. Mexican Everyday is written with the time sensitivities of modern life in mind. It is a collection of 90 full-flavored recipes – like Green Chile Chicken Tacos, Shrimp Ceviche Sald, Chipotle Steak with Black Beans – that meet three criteria for “everyday” food: 1) most need less than 30 minutes involvement; 2) they have the fresh, delicious taste of simple, authentic preparations; and 3) they are nutritionally balanced, fully rounded meals – no elaborate side dishes required. Companion to a thirteen part public television series, this book provides dishes you can enjoy with family and friends, day in and day out. Unique features include: * in the 1st section, a guide to the Mexican pantry with full color photographs of key fresh and canned ingredients, plus how to choose and store them. * creative “riffs” on each recipe with seasonal ingredient variations, alternative meat choices, and ideas for quick preparation and health conscious cooking. * a special grilling section with tips for stovetop and open flame grillers. * Rick’s secrets to eating and living healthy, even when you’re a chef. Project: Flap copy for Edward B. Burger and Michael Starbird's Chaos, Coincidence, and All That Math Jazz <img src="http://payload.cargocollective.com/1/0/8861/91230/math11.jpg" border="0" width="65" height="100" width_o="65" height_o="100" src_o="http://payload.cargocollective.com/1/0/8861/91230/math11_o.jpg" align="left" /> A book for the eternally curious, Coincidences, Chaos, and All That Math Jazz fuses a professor’s understanding of the hidden mathematical skeleton of the universe with the distorted sensibility of a stand-up comedian. Probability? Monkeys trying to achieve a finished script for “Hamlet” through random typing. Overflowing with almost 200 hand-drawn illustrations and diagrams, Coincidences, Chaos, and All That Math Jazz makes the big questions, and those you haven’t even thought to ask, accessible and compelling. What happens when an infinite number of tired baseball players show up at an infinite motel? And then their manager shows up? The fourth dimension is probed from angles never imagined in science fiction. Each chapter opens with a surprising insight, not a mathematical formula, but a common observation. From this starting point, the authors leapfrog over math and anecdote towards profound ideas about nature, art and music. Subconscious yearning for a sexy rectangle leads us to the Greek Parthenon which somehow bumps into Debussy’s scales so convincingly that afterwards it’s difficult to even consider aesthetic forms without noticing their shadow math. This book is Fibonacci’s Sequence and the Golden Ratio through the looking glass with a dash of Salvador Dali and David Letterman thrown in for good measure. It’s also for lovers of puzzles and posers of outlandish questions, lapsed math aficionados and the formula phobic. Sure, other books have probably considered the amorphous nature of our universe, but have any done so by posing the question is it possible to remove a pair of sufficiently stretchable underwear without removing one’s pants? The answer is yes, and Coincidences, Chaos and All That Math Jazz has the adventurous spirit and irreverent philosophy to prove it, not to mention a handsome seven part diagram of exactly how to do it. Read at your own risk. http://aaronlammer.com/Anna-Rose-Photo http://aaronlammer.com/following/aaronlammer.com/Anna-Rose-Photo Mon, 21 Sep 2009 14:46:05 +0000 Aaron Lammer 88671 Project: Portfolio website for NYC based photographer Anna Rose.annarosephoto.com<img src="http://payload.cargocollective.com/1/0/8861/88671/annarose1_700.jpg" border="0" width="700" height="406" width_o="800" height_o="465" src_o="http://payload.cargocollective.com/1/0/8861/88671/annarose1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/88671/Screen shot 2009-09-23 at 12.36.58 PM.png" border="0" width="670" height="389" width_o="1141" height_o="664" src_o="http://payload.cargocollective.com/1/0/8861/88671/Screen shot 2009-09-23 at 12.36.58 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/88671/Screen shot 2009-09-23 at 12.01.33 PM.png" border="0" width="670" height="717" width_o="736" height_o="788" src_o="http://payload.cargocollective.com/1/0/8861/88671/Screen shot 2009-09-23 at 12.01.33 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/8861/88671/Screen shot 2009-09-23 at 12.02.24 PM.png" border="0" width="447" height="605" width_o="447" height_o="605" src_o="http://payload.cargocollective.com/1/0/8861/88671/Screen shot 2009-09-23 at 12.02.24 PM_o.png" align="left" />